Privacy Policy

Last updated: October 10, 2025

At PetPlanHero, we value your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, and safeguard information when you visit petplanhero.com.

1. Information We Collect

Personal Information you voluntarily provide (e.g., name, email) when you contact us or subscribe to updates.
Usage & Device Data collected automatically via cookies and similar technologies (e.g., IP address, browser type, pages viewed, time on site).
Affiliate Tracking Data from partner links to attribute referrals and commissions. We do not collect or store your payment card details.

2. How We Use Information

To operate, maintain, and improve our website and content.
To analyze traffic and user engagement (e.g., via analytics tools).
To attribute referrals for our affiliate partnerships.
To respond to your questions, feedback, or requests.

We do not sell, rent, or trade your personal information.

3. Cookies and Tracking

We use cookies and similar technologies (such as analytics pixels) to understand how visitors use our site and to support affiliate tracking. You can disable cookies in your browser settings; some features may not function properly without them.

4. Third-Party Links and Partners

Our site contains links to third-party pet insurance providers and affiliate partners. These third parties have their own privacy practices. We encourage you to review their privacy policies before submitting personal information on their sites.

5. Data Retention and Security

We retain information only as long as necessary for the purposes described above and take reasonable administrative, technical, and organizational measures to help protect it against unauthorized access, disclosure, alteration, or destruction.

6. Your Privacy Rights

Depending on your location, you may have the right to access, correct, or delete personal information we hold about you. You can also limit cookie tracking by adjusting your browser settings.

To make a request, contact us at contact@petplanhero.com. We may need to verify your identity before fulfilling certain requests.

7. Children’s Privacy

Our website is intended for a general audience and not directed to children under 13. We do not knowingly collect personal information from children under 13.

8. International Visitors

If you access our site from outside the United States, you understand that your information may be processed in countries with different data protection laws than your own.

9. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated “Last updated” date. Your continued use of the site after changes become effective means you accept the revised policy.

10. Contact Us

If you have questions about this Privacy Policy, please contact:

PetPlanHero / Evide Group AB
Järnvägsgatan 3, 413 27 Gothenburg, Sweden
Email: contact@petplanhero.com